LonelyPlanet.com, the Web site complement to the well-known travel book series, is beginning to take graphical ads on its site for the first time. The New York start-up Travel Ad Network is repping the inventory.
Interestingly, the site is preparing visitors for the debut of advertising with a series of house ads with taglines like "Relax, this won't hurt a bit."
Meet Your Favorite Search Engine Watch Contributors
Many of SEW's leading expert contributors will be at ClickZ Live, the new online and digital marketing event kicking off in New York (March 31-April 3). Hear from the likes of: Thom Craver, Josh Braaten, Lisa Barone, Simon Heseltine, Josh McCoy, Lisa Raehsler, Greg Jarboe, Dan Cristo, Joseph Kerschbaum, John Gagnon, Eric Enge and more!