Hardly a week goes by when we don't mention some new mobile search service, enhancements to what's already out there, or something I think we will be seeing more of, partnerships between large media and mobile search and info companies. We saw an example of this last week in a deal between Gannett and 4INFO.
If you want a brief overview of what mobile search is, how it differs from other forms of search, mobile business models, and more, this paper, "Introduction to Mobile Search" (7 pages; PDF) by the Mobile Marketing Association is worth a read.
Save up to $400! Register now for SES New York 2012, the Leading Search & Social Marketing Event, taking place March 19-23. Google's Digital Marketing Evangelist Avinash Kaushik will keynote. Hurry, pre-agenda rate expires March 2!
