Via Threadwatch, Google is testing a new auction-based print advertising program, allowing advertisers to choose ad size, set a price, and decide how to use the space. Bidders pay only if they win the auction. Google is testing the program with a couple-dozen magazines in the automotive, lifestyle and technology sectors. More information is available on the FAQ page.
Introducing... ClickZ Live!
SES Conference & Expo has merged with ClickZ to bring you ClickZ Live! The new global conference series takes on the identity of the industry's premier digital marketing publication, ClickZ.com, and kicks off March 31-April 3 in New York City. Join the industry's leading tech-advertisers in the advertising capital of the world! Find out more ››
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