Yahoo to offer incentives for using search engine? at News.com covers Yahoo surveying 5 percent of its Yahoo Mail users to see if a rewards program would get them to start using Yahoo Search more.
What rewards? No Yahoo mail ads, unlimited Yahoo Mail storage, free POP downloading are some of the possibilities (and things Google's Gmail already provides for free, some reward!). OK, how about five free music downloads, charitable donations, frequent flyer miles? Those are some of the other suggested options.
This Year's Premier Digital Marketing Event is #CZLSF
ClickZ Live San Francisco (Aug 11-14) will bring together the industry's leading online marketing practitioners to deliver 4 days of educational sessions and training workshops. From Data-Driven Marketing to Social, Mobile, Display, Search and Email, the comprehensive agenda will help you maximize your marketing efforts and ROI. Register today!