News.com reports that Google has won the Digital Evoy suit reported back in May 2005. In that filing, Digital Evoy claimed Google "overstepped the bounds of a contract to use Digital's IP Intelligence" when it broadened the use of the technology to the Google AdSense product. The judge said; "Digital is not entitled to equitable relief on its claim for misappropriation of trade secrets, absent a showing of Google's willful misconduct."
Optimising Digital Marketing Campaigns with Search, Social and Analytics
At SES London (9-11 Feb) you'll get an overview of the latest tools, tips, and tactics in Paid, Owned, Earned, Integrated Media and Business Intelligence to streamline your marketing campaigns in 2015. Register by 31 October to take advantage of Early Bird Rates.