MarketingVox reports on a BusinessWeek article that shows signs that Microsoft will launch a click to call service within its search engine. The article suggests that Microsoft will launch the service this week and it allow users connect to businesses via web-based calls by clicking on MSN search links." I would assume this will be integrated into MSN AdCenter but it is possible they use a third-party PPC engine for the feature.
Twitter Canada MD Kirstine Stewart to Keynote Toronto
ClickZ Live Toronto (May 14-16) is a new event addressing the rapidly changing landscape that digital marketers face. The agenda focuses on customer engagement and attaining maximum ROI through online marketing efforts across paid, owned & earned media. Register now and save!