Alibaba.com, which acquired Yahoo China, used $750 million of the $1 billion dollars Yahoo injected into Alibaba.com as part of the acquisition. This has given Yahoo a 40%, majority, ownership in Alibaba.com. We learned this from Jack Ma Keynote Address today in China. The coverage at my blog says that Jack Ma said something to the affect of, "the truth is $750 million out of the $1 billion given to Alibaba was either spent or reinvested." You can read Forbes.com thoughts on this here.
Optimising Digital Marketing Campaigns with Search, Social and Analytics
At SES London (9-11 Feb) you'll get an overview of the latest tools, tips, and tactics in Paid, Owned, Earned, Integrated Media and Business Intelligence to streamline your marketing campaigns in 2015. Register by 31 October to take advantage of Early Bird Rates.