ClickZ reports that Yahoo and CBS are working together to bring the show, 60 Minutes to Yahoo's Internet users. The deal involved Yahoo setting up a special micro-site to display video segments and interactive components of the show, including "special Web-only features such as interactive maps, photo galleries, Weblogs and a reporter's notebook." Reportedly, Buick is sponsoring a preview, this Sunday, by hosting a special interview with Tiger Woods.
Last Week to Save on SES London Tickets!
Learn to engage customers and increase ROI by distributing your online marketing efforts across paid, owned & earned media. Join the leaders of today's digital marketing & advertising industry at SES London. Find out more ››
*Saver Rates expire this Friday, Dec 13.