SEO News
Search

Yahoo And CBS To Bring "60 Minutes" Interactive Content To Web; Yahoo Japan to Buy NewsWatch

by , Comments

ClickZ reports that Yahoo and CBS are working together to bring the show, 60 Minutes to Yahoo's Internet users. The deal involved Yahoo setting up a special micro-site to display video segments and interactive components of the show, including "special Web-only features such as interactive maps, photo galleries, Weblogs and a reporter's notebook." Reportedly, Buick is sponsoring a preview, this Sunday, by hosting a special interview with Tiger Woods.

On somewhat related front, PaidContent.org reports that Yahoo Japan will be purchasing a majority stake in NewsWatch, Toshiba Corp's online news search and clipping service unit, for $11 million.


ClickZ Live San Francisco This Year's Premier Digital Marketing Event is #CZLSF
ClickZ Live San Francisco (Aug 11-14) will bring together the industry's leading online marketing practitioners to deliver 4 days of educational sessions and training workshops. From Data-Driven Marketing to Social, Mobile, Display, Search and Email, the comprehensive agenda will help you maximize your marketing efforts and ROI. Register today!

Recommend this story

comments powered by Disqus