Google Maps is fundamentally easy to use, but with a bit of extra effort you can create some really interesting, useful "mashups" combining maps with other types of information. For example, I wrote about Placeopedia, a site that lets you map places mentioned in Wikipedia. If you really want to plunge in to creative uses of Google Maps, you should check out Google Maps Hacks, a new book from O'Reilly. I've got a review of the book in today's SearchDay article, Hacking Google Maps.
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