Marketers always say consumers will be angry if they don't receive e-mail they're expecting, and here's evidence of that. As part of a class action settlement proposal, Verizon Communications is offering customers of its DSL service payments for months in which it had an allegedly over-aggressive spam-blocking scheme in place. At the time, customers complained that Verizon was blocking mail from whole countries.
If a consumer failed to get mail from a European address from December 2004 to May 2005, the person can get $3.50 for each month in which that occurred. Same dollar amount for Asian addresses, but it covers October 2004 to May 2005. Verizon changed its spam-blocking policies in April of 2005, as outlined here.
The attorneys handling the case have set up a Web site at emailblockingsettlement.com to disseminate information and collect the data about potential members of the class.
Here's an AP story about the case.
Introducing SES Online
Want to view one of the sessions you missed or listen to an especially informative presenter a second time? SES New York sessions are available for purchase on ClickZ Academy's new e-Learning site. SES is now Online!