A couple of weeks ago, Yahoo took its FareChase travel service out of beta, added a link to the service on its home page and is now integrating travel search results in main web search results. FareChase today gets scant traffic compared to major online travel agencies like Expedia and Travelocity, but the service may be the catalyst that completely shakes up the online travel space, writes SEW correspondent Brian A. Smith in today's SearchDay article, Yahoo's FareChase: The Stealth Disruptor?.
Meet Your Favorite Search Engine Watch Contributors
Many of SEW's leading expert contributors will be at ClickZ Live, the new online and digital marketing event kicking off in New York (March 31-April 3). Hear from the likes of: Thom Craver, Josh Braaten, Lisa Barone, Simon Heseltine, Josh McCoy, Lisa Raehsler, Greg Jarboe, Dan Cristo, Joseph Kerschbaum, John Gagnon, Eric Enge and more!