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Daily SearchCast, April 27, 2006: Mainstream Media And SEO; Does Google's Brand Factor Make It Seem More Relevant; New Microsoft Certified Spam Tools & More!

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Today's search podcast covers the Washington Post looking at search engine optimization; Google's results rated as less relevant if the Google logo is removed; Microsoft certifies some tools that can be used for search spamming and more! SearchReturn editor Detlev Johnson sat in for Danny Sullivan, who is away this week.

Tune-in by listening to this MP3 file, listening via WebmasterRadio at 11:30am Eastern and repeated at 2pm Eastern Tuesday through Friday, via our Odeo channel or through iTunes via this link (or use alternative iTunes instructions explained here) or though our Yahoo Podcasts channel. Need more help tuning in live or finding the chat room? See the Daily SearchCast FAQ.

Below are links to items discussed:


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