I reported this morning that Yahoo has been testing adding the Yahoo Buzz box within the search result pages. Conduct a search at Yahoo Search on any term, and you may notice this big bright yellow box on the right hand side (above or possibly below the ads) with other popular searches from the Buzz index. To see image of this in action visit my site. This just seems way off target to me, how does this enhance the user experience for the searcher's query? The buzz index does not seem to be matched on the query, it just seems to be based on today's most popular searches.
Meet Your Favorite Search Engine Watch Contributors
Many of SEW's leading expert contributors will be at ClickZ Live, the new online and digital marketing event kicking off in New York (March 31-April 3). Hear from the likes of: Thom Craver, Josh Braaten, Lisa Barone, Simon Heseltine, Josh McCoy, Lisa Raehsler, Greg Jarboe, Dan Cristo, Joseph Kerschbaum, John Gagnon, Eric Enge and more!