One of the most common mistakes newcomers to search optimization make is to go hog-wild and use every so-called "technique" in the book. The nearly universal outcome of this SEO overkill is reduced rankings, penalties and tears. How do you know when too-much is too-much? Anne Kennedy reports on a recent Search Engine Strategies panel that covered that very topic in today's SearchDay article, Curbing SEOs Who've Gone Wild.
This Year's Premier Digital Marketing Event is #CZLSF
ClickZ Live San Francisco (Aug 11-14) will bring together the industry's leading online marketing practitioners to deliver 4 days of educational sessions and training workshops. From Data-Driven Marketing to Social, Mobile, Display, Search and Email, the comprehensive agenda will help you maximize your marketing efforts and ROI. Register today!