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Search Headlines & Links: May 9, 2006

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Below, a recap of stories posted today to the Search Engine Watch Blog, along with other items we've spotted but not blogged separately:

Today From The SEW Blog...

  • Windows Live Adds New Features
    The Windows Live Blog announced changes they have made to Live.com. The changes include;...
     
  • GeoVector and the Mo-Lo Search 'Use Case'
    I continue to think about the challenges of mobile-local search, where there is arguably a more compelling consumer use case than on the Internet -- user needs are generally more immediate. Microsoft?s Search GM Erik Jorgensen publicly stated that he believed the majority of local searches will eventually be conducted on mobile devices. In concept it's not hard to agree. But the question is one of timing and technology. The form factor (hardware), the business model and network speeds will all need to come together to drive consumer adoption. Once the use cases are established then we can think about...
     
  • Google Resets Many Inactive AdWords Keywords to Active
    I reported this morning about Google resetting many of the "inactive" keywords in a Google AdWords account to the "active" status. Keywords become inactive often if the "quality" of those ads are too low, most likely because the click-through rate on that keyword is too low. It seems as if Google has reset many of the "inactive" keywords in AdWords advertisers campaigns, so they can start fresh....
     
  • Google Helps California Earn Record Tax Receipts
    SFGate.com reports that Google has probably helped the State of California bring in record tax receipts for the 2005 year. The article says that California brought in "a record $11.3 billion in personal income tax receipts," which was $4.3 billion more than it collected the previous year. They attribute a "significant chunk" of the $4.3 billion towards Google employees and executives stock in Google, specifically 1/8th or more of the total gain. The executives alone could have paid around $450 million in capital gains tax on their stock sales of $4.4 billion at the 10.3% state-tax bracket....
     
  • ResourceShelf Offers Real-Time Resource Engines Feature
    Gary Price has launched a new feature at ResourceShelf named "ResourceShelf Real-Time." ResourceShelf Real-Time will provide links to resources, including Web resources and desktop/palm/client applications, that "offer real-time or near real-time" data and information. In Gary's first Real-Time post, he links to FlightAware, Amtrak Real-Time Train Status, What's Playing on Sirius Satellite Radio Right Now, City of Seattle Real-Time 911 Dispatch and more. So if you are a specialty search 'freak', I highly recommend you get your fix from ResourceShelf Real-Time....
     
  • Inside Google Book Search Blog Launches
    Google has recently launched Inside Google Book Search, the Google Book Search blog. The blog will not only keep us informed on Google Book Search product announcements, but will also provide Google book search tips. They will also highlight books they found useful and enlightening at the blog. Visit the new blog at http://booksearch.blogspot.com/....
     
  • New Product Additions for AdSense Referrals & Buttons Get a Makeover
    Google AdSense has launched a couple new products to their AdSense referral program, adding Google Pack and Picasso to the list of products that publishers can refer new users to. They have also updated the styling of the old buttons and added a few new color schemes to the mix as well....
     
  • Does Google Use Whois Information?
    Can whois information be used by a search engine to rank web pages? Is Google using whois information in their ranking of web pages? Some research on a recent trilogy of Go Daddy patent applications raised those questions in my mind. The patent filings involve adding additional reputation information to published whois data, and letting others use the information for a number of reasons, including letting search engines incorporate that reputation information into their ranking mechanisms. This seemed in line with something that Google discussed doing last year in Information retrieval based on historical data. But, is it something that...

Other Things We Read, Didn't Blog But You Might Want To Read...


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