SEO News
Search

IAB Broadband Summit Notes

Comments

Only had time to dip into a couple of morning sessions at the IAB's Broadband Summit in New York today. Some of the more interesting comments were on a panel covering creating content for broadband, moderated by Jack Myers.

AOl's EVP, Programming and Products Jim Bankoffwent beyond user-generated content, saying what AOL is looking at is user-generated context.

MTV's Chief Digital Officer Jason Hirschhorn talked user-generated distribution. "If a user ports an iFilm move to their MySpace page, how do you get your content tagged, indexed and branded in this environment?"

Food for thought indeed. And ideas we'll be examining at ClickZ's Video Advertising Forum on June 15th. Hope to see a bunch of you there.


The Original Search Marketing Event is Back!
SES DenverSES Denver (Oct 16) offers an intense day of learning all the critical aspects of search engine optimization (SEO) and paid search advertising (PPC). The mission of SES remains the same as it did from the start - to help you master being found on search engines. Early Bird rates extended through Sept 19. Register today!

Recommend this story

comments powered by Disqus