The reports of hackers poisoning search results by optimizing landing pages that included links to viruses, spyware and other malware alarmed many people. Now a free new service called Scandoo serves as a front-end to Ask, Google, MSN Search and Yahoo, scanning results for potential nasties. It identifies potential threats in real-time without requiring a plug-in or download. "Clean" results are labeled with a green checkmark; those with potential threats are labeled with a red "X" (see it in action with this search for "warez"). More about Scandoo and how it works here.
Optimising Digital Marketing Campaigns with Search, Social and Analytics
At SES London (9-11 Feb) you'll get an overview of the latest tools, tips, and tactics in Paid, Owned, Earned, Integrated Media and Business Intelligence to streamline your marketing campaigns in 2015. Register by 31 October to take advantage of Early Bird Rates.