SEO News
Search

Pay-Per-Call Looking For Ways To Grow

by , Comments

The pay-per-call industry has a number of folks that assumed far faster growth than what has realized to date. Pay-Per-Call Struggles to Prove Worth in Internet Ad Realm from E-Commerce Times looks at the latest in the space, how the companies that offer pay-per-call advertising are posturing and making deals with mobile search service providers to expand inventory.

Search users are also slow to adopt mobile search, although acceptance of mobile, especially with local mobile search for travelers, is probably a mere matter of time and excellent small screen device options. Pay-per-call advertising networks hooking up with mobile search providers makes a lot of sense, since the small screen device people will likely be holding will be a phone.


The Original Search Marketing Event is Back!
SES DenverSES Denver (Oct 16) offers an intense day of learning all the critical aspects of search engine optimization (SEO) and paid search advertising (PPC). The mission of SES remains the same as it did from the start - to help you master being found on search engines. Register today!

Recommend this story

comments powered by Disqus