Below, a recap of stories posted today to the Search Engine Watch Blog, along with other items we've spotted but not blogged separately:
From The SEW Blog...
SearchCast, June 9, 2006: How The ODP Sends Sites Back In Time In Major Search
Engines; Google, Your TV Companion; The World Cup Cometh To Search & More!
Today's search podcast covers the use of Open Directory information making more sites seem outdating in major search engines; Google listening to your TV and perhaps making ads and info show up on your computer screen in the future; the World Cup hits search and more!
Founder "Ron Google" Helps Jessica Alba At MTV Movie Awards
Via Valleywag, this clip from last night's MTV Movie Awards shows Jessica Alba having "Ron Google," the inventor of Google, comment on if she's really that popular. The camera zooms in on Seth Rogen in the audience as someone who has looked for her 10,000 times. And that mustache on Ron Google -- clearly it's the new home of The Captain mustache, back on sale at eBay and featured on the faces of a number of people search marketers at the bottom of the page....
Forums Roundup: June 9, 2006
Today's SearchDay, Search Engine Forums Spotlight, features our weekly links to this week's hot topics from search engine forums across the web: What Top 5 Skills Would You Study to Become a Better SEO? - Brin Says Google Compromised Principles - Is Reciprocal Linking Dead - June 2006: Start of the Traditional Summer Slump, and more....
Windows Live Launches News & Local Live Answers
The MSN Search blog announced that MSN Search now supports news specific and local specific "live answers." What that means is if you do a search on something news related like, george bush at live.com, you will get news related results at the top. Same deal with local specific searches such as, edison, nj dentist. Google, Yahoo and Ask.com all have this type of feature....
Microsoft Expands Windows Live Book Search With Two Universities & Submission
Microsoft announced that the University of California and University of Toronto Libraries will be participating in the Windows Live Book Search program. Both the universities will be digitizing "primarily out-of-copyright books" for Microsoft. In addition, Microsoft plans on making it easier for publishers to submit content for inclusion in the Windows Live Book Search index. http://publisher.live.com/ will be expanded within a few weeks to accept submissions in both digital and printed form....
Search and Local
ClickZ local columnist Phil Stelter wrote a piece this week about brands taking notice of local search. Geotargeting online is something that all brands are waking up to and will need to address. Like all politics, most spending is local; 97% of consumer buying behavior still happens offline, despite the impressive growth of e-commerce. But the Internet's and search's influence over that offline spending increases daily. Tracking that growth and a true picture of consumer behavior is what prompted comScore to launch qSearch Retail this week. (On a related note, ClickZ's Kevin Lee has a nice article on search, multi-channel...
2002" On Google Shows Again The Need For Webmaster Control Over Titles &
We've written before about the need for search engines to give webmasters more control over their titles and descriptions. Today, I came across another good example illustrating why this is needed -- Google telling me that Chris Pirillo's popular Gnomedex event is happening in 2002, as you see in the screenshot above....
Paper Explains Listening To Your TV Can Help It Put Ads & Info On Your
There are many people discussing a recent award Google was awarded for picking up on ambient audio from your TV and pairing those sounds to your computer to serve up ads based on what you are watching (or something like that). Google Research Scientists, Michele Covell & Shumeet Baluja, described the technology as;...
Video Movers & Shakers (AKA Zeitgeist)
David Krane posted that Google Video launched a new feature named Movers & Shakers. The Movers & Shakers feature is a page that shows you the most popular videos at Google Video. You can filter by which videos are most popular by country....
Cup: Google Does The Logo Thing; Yahoo & Ask Have Smart Shortcuts
Google's sporting a special World Cup-version of its logo in honor of the start of the World Cup today, while Yahoo and Ask are offering special results that come up after World Cup-related searches. A round-up of what's going on, below....
Other Things We Read, Didn't Blog But You Might Want To Read...
- Google's GBuy Could Be 'Revolutionary', Forbes
- HuffPo's People Ranker, Micro Persuasion
- Socialtext acquires wikiCalc, one-ups Google Spreadsheet?, SiliconBeat
- [annenberg] Hyperlinking in Web 2.0, Joho The Blog (AKA Wikipedia versus About.com, an interesting compare and contrast)
- Huge Aerial Database Update for Google Earth Thursday Night!, Google Earth Blog (Unofficial)
- Microsoft enlists developers for Live push, ZDNet
- Microsoft TV enters European market, Reuters UK
- Pentagon sets its sights on social networking websites, New Scientist
- Spoof Google email on the loose, VNUnet
- House rejects Net neutrality rules, News.com
- Listening to and Seeing Searches, iMediaConnection
- Google And EBay: The MBA Analysis, Searchblog
- Yahoo's new front page calls Bill Gates CEO, Valleywag
- Yahoo Gay Pride, Google Blogoscoped
- Readers and Cox speak out on Craigslist block by Cox Interactive, Silicon Valley Watcher
- Chinese Gov't Replies to Google, Google Blogoscoped (simply to say companies have to work "within a framework of law."
- Seven appoints Ian Smith as Yahoo!7 CEO In Australia, Sydney Morning Herald
- Suzi gets a lot of edu?s for me, Jim Boykin's Blog
- Talk of the Blogosphere: Google's AJAX Search Widget, Searchblog
Meet Your Favorite Search Engine Watch Contributors
Many of SEW's leading expert contributors will be at ClickZ Live, the new online and digital marketing event kicking off in New York (March 31-April 3). Hear from the likes of: Thom Craver, Josh Braaten, Lisa Barone, Simon Heseltine, Josh McCoy, Lisa Raehsler, Greg Jarboe, Dan Cristo, Joseph Kerschbaum, John Gagnon, Eric Enge and more!