I just discovered that Google has updated their AdWords campaigns interface to include "account statistics tabs." The new tabs are named "Summary," "Keywords," and "Ad Variations," they can be found if you click deeper into a campaign. AdWords posted a help page that describes each tab. I have also posted a screen capture at the Search Engine Roundtable.
From the help page:
+ Summary displays the performance totals for your Ad Group.
+ Keywords shows you how individual keywords are performing, and allows you to add new keywords or edit existing ones. This tab appears only in campaigns with keyword-targeted ads.
+ Sites shows you how your ad is performing on individual sites you have selected. You can add new sites or change your bid for existing ones. This tab appears only in campaigns with site-targeted ads.
+ Ad Variations displays all the ads you have created for this campaign. You can add, edit or delete ads here.
The Original Search Marketing Event is Back!
SES Denver (Oct 16) offers an intense day of learning all the critical aspects of search engine optimization (SEO) and paid search advertising (PPC). The mission of SES remains the same as it did from the start - to help you master being found on search engines. Early Bird rates available through Sept 12. Register today!