Via PaidContent and VC Ratings, Google is working on a health portal named the Google Health Scrapbook. From what I understand there will be a "directory" for patients, doctors, vendors and pharmaceutical each. Google "users will be able to log in with their own account information and do things such as add a new medical provider, check their medical records or pay their bills."
Google has been rumored to be working on a health portal for a while. With the hire of Adam Bosworth, Google's Architect, Google Health we expected more. But when Google released Google Co-Op, those rumors were shattered. These new reports will revitalize the rumors that Google is working on a health portal.
Twitter Canada MD Kirstine Stewart to Keynote Toronto
ClickZ Live Toronto (May 14-16) is a new event addressing the rapidly changing landscape that digital marketers face. The agenda focuses on customer engagement and attaining maximum ROI through online marketing efforts across paid, owned & earned media. Register now and save!*
*Early Bird Rates expire April 17.