Rand posted a blog entry named How to Price an SEO Campaign. He actually broke down his pricing methodology for everyone to see. I have personally never seen this done to this extent before in this industry. SEOs and SEMs can learn a lot about how to price their campaigns and proposals by Rand's post. Rand breaks down a consulting contract versus an implementation contact. His post is very detailed and can give many SEMs an idea on how to improve their contracts. Check out Rand's post here.
This Year's Premier Digital Marketing Event is #CZLSF
ClickZ Live San Francisco (Aug 11-14) will bring together the industry's leading online marketing practitioners to deliver 4 days of educational sessions and training workshops. From Data-Driven Marketing to Social, Mobile, Display, Search and Email, the comprehensive agenda will help you maximize your marketing efforts and ROI. Register today!