ClickZ reports on a JupiterResearch report that online advertising spend is projected to snag up nine percent of the total advertising pie by 2011. They estimate that $25.9 billion in revenues will be spent on online ads by 2011, "rising at a compound annual growth rate (CAGR) of 11 percent over the next five years." For search marketers, 43 percent of the online ad spend will be search-based ads, accounting for $11.1 billion by 2011.
Introducing SES Online
Want to view one of the sessions you missed or listen to an especially informative presenter a second time? SES New York sessions are available for purchase on ClickZ Academy's new e-Learning site. SES is now Online!