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Daily SearchCast, August 17, 2006: Hot Search Blogs; GoogleTalk Gets New Features; Filing Time For Yahoo Click Fraud Settlement; Beaming Up Google Engineers & More!

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Today's search podcast covers finding search news via top search blogs; Google launches free WiFi; GoogleTalk gets new features; Google Analytics opens to all; time to file in Yahoo's class action settlement on click fraud; Star Trekkin' for Google Engineers and more!

Tune-in by listening to this MP3 file, listening via WebmasterRadio at 11:30am Eastern and repeated at 2pm Eastern Tuesday through Friday, via our Odeo channel or through iTunes via this link (or use alternative iTunes instructions explained here) or though our Yahoo Podcasts channel. Need more help tuning in live or finding the chat room? See the Daily SearchCast FAQ.

  • Renewing Our US Passports At The US Embassy In London
  • Remembering Nice Things About London, Such As The London Eye
  • Aug. 17, 2006 Search News Forecast: Mostly Sunny
    Today, a new feature, our daily search news forecast. I can't say we'll do this everyday, but we thought it might be fun. After reviewing Techmeme, scanning my over 100 feeds and consulting with Barry Schwartz on search forums activity, the official Search Engine Watch Blog forecast for search news today is mostly sunny. Mostly sunny means that you can expect some news, but probably nothing major and a downpour of items is unlikely. In other words, it's a good day to go outside or get actual work done, rather than reading about search. Remember, predicting search news is...
  • Rand & I Rank The Best Search Blogs
    Rand at SEOMoz posted his Ranking 50 Top Blogs in the Search Space, which encouraged me to finally post my list of the Search Blogs Am I Most Likely To Read In More Detail at my personal blog. Rand ranks this blog as number one on his list and then ranks my blog, the Search Engine Roundtable as number two on his list. I also ranked this blog as number one of my most 'click-through blog' on my list, followed by Google Blogoscoped, which I often cite here. These two lists, I believe make up a great portion of the...
  • The Inside Scoop from Search Bloggers
    The major search engines all have unofficial bloggers talking about what's going on in their respective companies. At a recent SES session, search-blog stars Jeremy Zawodny, Gary Price, Matt Cutts and Niall Kennedy all revealed their modus operandi, and guest writer Sara Holoubek was there to capture their insights for today's SearchDay article, Expose: Search Engine Bloggers Tell All....
  • SES San Jose 2006 Recap
    Couldn't make it to last week's monster Search Engine Strategies show in San Jose? Well, maybe next time! In the meantime, I've compiled a list of coverage from across the web, even somewhat organized into topic areas. Our San Jose show is always tough for me, as I arrive a week earlier to visit with the various major search engines out there. That means two weeks of news and email to dig out from, since you can never get it all done on the road. All that digging out means I know I don't have everything listed below. But you'll...
  • 101 Ways To Build Links & Popularity
    Andy Hagans and Aaron Wall have compiled a list of 101 Ways to Build Link Popularity in 2006. I will not attempt to summarize all 101 tactics here, check out the list at SEO Book....
  • What's the Big Deal With Social Search?, SearchDay
  • A Guide to Social Search Players
    In yesterday's SearchDay article, What's the Big Deal With Social Search?, I looked at some of the pros and cons of adding human influences to algorithmic search results. In today's SearchDay article, Who's Who in Social Search, I map out the various approaches to social search and offer links to some of the key players in human-mediated search....
  • Google WiFi Hits Mountain View For Free
    Google is providing a free WiFi network under "GoogleWifi" (802.11b/g) in Mountain View, CA. Anyone can use it, including business, visitors and the 72,000+ residents. You must sign into the network with your Google Account, it is not fully public in that sense, but anyone can register for access. Ready to get started using GoogleWifi? There are more details on the "how to" at http://wifi.google.com/support and at the Google Blog. I believe this is the first of many cities that Google will be providing free Wifi access to....
  • Google Talk Gains Voicemail, Music Status, Photo & File Sharing Features
    Google has announced that its Google Talk instant messaging platform now allows you to share files with other Google Talk users by dropping files or entire folders into the client. Photo files get special treatment, showing up in your client so you can talk about them with someone else, as covered more here. Listening to music? Another new feature, music status, allows other Google Talkers to see what hip (or embarrassing) song you're listening to, if you use one of these supported players. Along with music status comes a new Google Music Trends feature we mentioned earlier, which allows you...
  • Google Released Trends For Google Music
    Garett Rogers spotted the release of Google Music Trends. The Google Labs has it listed and described as "See what music is popular among Google Talk users," it is basically, "Google Trends" for music. You can currently filter by music genre, and there is a country filter, but I only see the United States as an option. I am a classic rock fan, so it is cool to see the trends for that genre. As Garett notes, the participate link at the top right, currently does not go anywhere....
  • Shawn Hogan, Hero, Wired
  • Google Analytics Opens to Everyone - No Invitation Required
    Google announced today that the popular Google Analytics is now instantly available to the public. No more waiting for invitation codes. Anyone with a website can now install the website tracking tool by directly signing up at the Google Analytics homepage, or by clicking through the "Analytics" tab in any Google AdWords account.
  • More than Organizing Photos? Google Acquires Neven Vision
    Adrian Graham, Picasa's Product Manager, made a post Tuesday morning on the Official Google Blog titled A better way to organize photos? in which he announced that the team at Neven Vision has now joined Google. His post tells us that Neven Vision's software will make it easier for people to find and organize their photos. But, is there more to the purchase? Looking around some blogs that discussed the acquisition holds hints to possibily more....
  • Google AdSense Prompts Ad Viewers to Download Third Party Applications
    When you visit a site with Google AdSense ads, you would hardly expect the ads to trigger an auto-install prompt window to download various third party applications such as Flash, Quicktime and Adobe Acrobat. But that is just what the AdSense javascript was trying to make Internet Explorer users do when they viewed a page with AdSense ads on it....
  • Orkut Causing Trouble In Brazil Again
    Komfie Manalo reports that Brazil has threatened to bring Google to court over their social networking application, Orkut, again. Yesterday, the Federal Prosecution Service of Brazil, said Google refused "to cooperate with authorities about user information" on Orkut. Google said in the past that they would work with Brazilian officials to shut down Orkut communities that were participating and helping criminals traffic drugs and distribute pedophilia. Google says they have cooperated with Brazilian authorities, stating, they have "provided information to eight investigations, and kept secret information regarding 60 other cases since June."...
  • Human Rights Group & UK House of Commons Demand Google, Yahoo, & Microsoft To Stop Censorship
    Earlier this week, GameShout.com published an article reporting that Human Rights Watch group in New York told Google, Yahoo and Microsoft to be upfront with their users about the censorship and stand up to the political pressure China places on them. The quote says it all pretty strongly, "It was ironic that companies whose existence depends on freedom of information and expression have taken on the role of censor, even in cases where the Chinese government makes no specific demands for them to do so." The Inquirer soon after reported that the committee in the UK House of Commons has...
  • Former Yahoo China Head Sues Yahoo For Defamation
    Reuters reports that Zhou Hongyi, the former head of Yahoo China, has sued Yahoo for defamation. Yahoo said they were about to sue Zhou Hongyi for "unethical business practices." Hongyi has a 40 percent stake in Alibaba.com, which was bought by Yahoo for $1 billion last year. To me, it seems like from the article, that Yahoo finds Hongyi to be a shady character, and Hongyi doesn't like Yahoo telling the public how they feel about him....
  • Yahoo Class Action Settlement Information Released
    Details of the Yahoo class action settlement have been posted at checkmatesettlement.com. What you need to know right now is: (1) You have until October 14, 2006 to submit a written statement requesting exclusion from the Class (specific guidelines are enclosed in the notice), if you want to be excluded from the class. (2) You have until November 20, 2006 to download the "Assertion of Right to Participate in Additional Claims Review Process Form" from this site and submit it by registered or certified mail, if you want to participate in the class and participate in the claims review process....
  • Yahoo Releases Yahoo Answers API
    The Yahoo Search Blog announced the release of the Yahoo Answers API. The API will allow developers to pull questions from the Yahoo Answers database by search, category, and user. You can even get the answers for those questions. More details at http://developer.yahoo.com/answers/....
  • Yahoo Partners With Go2 For Mobile Search Ads
    Forbes reports that Yahoo has signed an agreement with Go2, a mobile Yellow Page directory service, to offer Yahoo sponsored search listings on the search results displayed on the mobile Go2 results. The Wall Street Journal has a bigger write up on cell phones and ads, stating, "some of the largest wireless companies in the U.S. are starting to allow advertising on their cell phone networks." But don't worry, "no major carrier is talking about displaying ads on home pages or while customers are making calls." You will most likely see ad integration in the form of the Yahoo &...
  • Ask.com Adds DVD & TV Data To Movie Smart Answers
    The Ask.com Blog announced an upgrade to their movie Smart Answer feature that adds DVD purchase information and TV data. Here is a brief summary of the blog entry....
  • Beam Them Engineers Up, Google
    Google's boldly going where no one has gone before....in search of engineers at the 5th Annual Official Star Trek Convention next week in Las Vegas. Google's going to have a booth and presence at the event, I'm told by a friend who knows. Apparently, many of Google's engineers already attend Trek conventions, so it's fertile recruiting ground. So far, I see nothing about Google on the convention site. But Google Operating System noted yesterday how Google SketchUp is already doing a cross-promotion. Have fun at the con, anyone who's going. Wish it were me! Of course, going to WorldCon in...

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