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Daily SearchCast, August 18, 2006: Google Execs Selling Stock; Washington Post Selling Text Links; Honestly, It's Go Ogle Checkout Not Google Checkout & More!

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Today's search podcast covers Googler execs selling stock but not buying; is the Washington Post's new text links ad program for bloggers heading for problems with search engines?; goodbye to some old-school blog search engines; another click fraud lawsuit filed against Google; Google gains googlecheckout.com from someone who was planning the so-called "Go Ogle Checkout" dating site and more!

Tune-in by listening to this MP3 file, listening via WebmasterRadio at 11:30am Eastern and repeated at 2pm Eastern Tuesday through Friday, via our Odeo channel or through iTunes via this link (or use alternative iTunes instructions explained here) or though our Yahoo Podcasts channel. Need more help tuning in live or finding the chat room? See the Daily SearchCast FAQ.

  • Aug. 18, 2006 Search News Forecast: Sunny!
    After reviewing Techmeme, scanning over 100 feeds and consulting with Barry Schwartz on search forums activity, the official Search Engine Watch Blog forecast for search news today is sunny.
  • Googlers Only Have Sold GOOG Stock - Cause Of Drop In Stock Price?
    Bloomberg has a very interesting report on why they believe Google's stock has been falling this year, down about 7 percent this year. They say that Google's executives have sold off a boatload of stock since the IPO....
  • Google Data Refresh: More Supplemental Results?
    Wednesday night, Thursday morning, forum threads starting popping up about a Google "data refresh" taking place. A data refresh is like a small Google update, and many webmasters have noticed a change in the search results at Google. Google has not yet confirmed that there has been an update, nor has there been a ton of discussion on the topic, as of yet. That is why I believe this is a "data refresh" and not a full fledge algorithmic change. Part of the data refresh seems to have put many pages into the supplemental index, an index that no webmaster...
  • Washington Post Selling Text Links?
    Steve Rubel reported that the Washington Post launched a sponsored blogroll product that allows people to pay to be listed in the blogroll. You can see it live on the right hand bottom portion of the WashingtonPost.com web site. I dug into the source code to discover the blogroll is not using the search engine suggested nofollow attribute, which Google in particular pushes to be used for paid links. However, it is using some sort of JavaScript tracking code, that may or may not limit the PageRank and link popularity to flow to those sites advertised....
  • Seevast: It's Kanoodle & More
    Catching up on some industry news earlier this month, Kanoodle has done some restructuring. Previously, Kanoodle offered both search and contextual ads. Now, Kanoodle only offers search ads. Contextual ads are being sold through a sister business unit, Pulse 360. Meanwhile, the Moniker domain traffic service has been acquired and will run as a third sister business. Above all of these is a new operating company, Seevast. For more, see this ClickZ story: Kanoodle Makes Acquisition, Becomes Seevast....
  • So Long Daypop & Blogdex
    Back in 2003, I wrote about a number of blog search engines emerging at that time. Feedster was brand new and Technorati still pretty young. Both were babies compared to Daypop and Blogdex. Sadly, Gary Price over at ResourceShelf notes in A Brief Tribute to Dan Chan, Daypop, and MIT's Blogdex that neither of these pioneering services has made it to 2006....
  • Third Click Fraud Lawsuit Filed Against Google, But Does It Even Have A Chance?
    Third Time's a Charm? Google Sued for Click Fraud (Again) from eWeek covers Google being sued for click fraud again. This follows on the recent settlement in the Lane's Gifts class action click fraud case, a settlement that makes it questionable whether this new case will even succeed....
  • Levi.com Quietly Drops Google Checkout Due To A "Particular Issue"
    MarketWatch reports that Levi Strauss & Co.'s has dropped the Google Checkout option from Levi.com, their main web site. Steve Davis, from the firm that Levi used to integrated Checkout, said they dropped it from Levi.com due to a "particular issue," which was not disclosed (as far as I can tell). What is important to note is that Levi Strauss left Google Checkout on the dockers.com web site, so that issue couldn't of been a huge one or even a global issue (I suspect). I personally have yet to implement Google Checkout on any site, so I cannot speak from...
  • Fighting For GoogleCheckout.com & More Google Complaints Against Others Who Registered Google-Like Domain Names
    ResourceShelf has compiled sources of historical complaints Google has issued to those who have registered Google-like domain names...
  • More On Google's Warp Speed Run Into The Star Trek Convention
    I wrote earlier about how Google was going to be hunting for engineers at the 5th Annual Official Star Trek Convention this week in Las Vegas. Now more news about that and more....

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