Below, a recap of stories posted today to the Search
Engine Watch Blog, along with other items we’ve spotted but not blogged
separately:
From The SEW Blog…
AOL
Fires CTO & Two Employees After Search Records Slip Up
The Wall Street Journal just reported that AOL has fired the Chief Technology
Officer, Maureen Govern, and two other employees after releasing search
records last week. The article named “AOL Fires Technology Chief After
Web-Search Data Scandal” discloses that Maureen Govern, the CTO along with the
researcher who released the data and the manager overseeing the research have
been all fired. I am kind of surprised that AOL hit someone so high to the
top, but it does make a statement, a statement AOL must make….
ClickTracks Acquired By J.L. Halsey
The ClickTracks web analytics service has big news today, that it has been
acquired by marketing technology firm J.L. Halsey. J.L. Halsey also owns
marketing tools such as Lyris, EmailLabs and Hot Banana. Congrats to John and
all the crew over at ClickTracks! More information from the press release
here….
comScore
Figures Show First Google Decline For Nearly A Year, But What To Believe?
The latest search engine share figures from comScore are now out, and Google’s
nearly year-long continued rises have came to a halt in July 2006, according
to comScore. But how much can you trust any of the figures that ratings
services provide? In this post, I look at the latest comScore stats and begin
a series about how to critically evaluate search share ratings….
Subdomains Trademark Violations?
ClickZ has a write up named Can Subdomains Violate a Trademark? In there
report, they show how the Jews for Jesus sued the people running
jewsforjesus.blogspot.com. The case was ultimately settled out of court and no
ruling has been made. But this raises interesting questions. What if we here
at Search Engine Watch decided to categorize all Google related topics under
the subdomain google.blog.searchenginewatch.com. Is that a trademark
violation? I can see how a public hosted domain, like blogspot.com subdomains,
might be viewed as more of an infringement of trademark then would be a
subdomain hosted on searchenginewatch.com – but…
Google
Base Adds Click & Impression Metrics For Merchants
The Google Base Blog announced that Google Base has been tracking clicks and
impressions since early June. They are now displaying that data to merchants,
so that they can see the number of times their Google Base items are viewed
(impressions), clicked on and the pageviews of that item. An impression occurs
each time a Froogle or Google Base result is displayed for that item, a click
is tracked each time someone clicks on that listed item and a pageview occurs
each time someone views the items page. The data is mostly just updated daily,
but you can use it…
Farecast
Adds Cities To Flight Fare Prediction Tool
GigaOM writes that Farecast, a travel search engine that uses statistical
modeling to predict if the prices of tickets will increase or decrease over
time, has added cities, to include 55 U.S. cities. Wired News takes the
“matter of fact” approach to their coverage of Farecast, describing “turns out
13D paid only $300 for her flight, while 14E shelled out nearly $1,000 for
his.”…
My Q&A
With Eric Schmidt In Video & Transcribed
Via Google Blogoscoped, news that Google’s now posted a video of my Q&A two
weeks ago with Google CEO Eric Schmidt that covered a wide range of topics.
I’ve embedded it below, if you don’t want to click through to Google Video. No
time to watch? Don’t worry, they’ve also posted a written transcript. There
was also a Q&A with press after the conversation, and you’ll find a transcript
of that here. Can’t watch but wish you could listen? You’ll find a podcast of
the conversation here. That page also has a round-up of press and blogger
coverage of the…
Aug. 21,
2006 Search News Forecast: Cloudy!
Techmeme remains quiet, but I see stormclouds after scanning my over 100 feeds
in RSS Bandit. Expect search news to close in and cloud those sunny skies of
last week. The comScore declaration of Yahoo finally gaining share after
months of saying they were down will buzz a ton of clouds across the sky. I’ll
be doing more on that later today on the blog. Google as the new evil
Microsoft that stomps on small companies is old news, but the “Kiko Affair”
where a small calendaring start up pulls out has people like Paul Graham
bringing the idea…
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