Below, a recap of stories posted today to the Search Engine Watch Blog, along with other items we've spotted but not blogged separately:
From The SEW Blog...
Medica - The GPs Search Engine
Search Medica is a search engine that has been specifically designed for GPs (General Practitioners or Doctors) to use. Pulse, a UK weekly news magazine for doctors conducted research that seemed to suggest that doctors were unhappy with the results of the medical searches that they were running on traditional search engines. Consequently Search Medica has been produced in conjunction with doctors to provide them with a very specific and tailored search experience. It's still in beta testing at the moment, so has lots of requests for feedback. Although I've only taken a brief look at it (and I'm certainly
NetRatings: Tiny Google Decline, But Not The First Time & Yahoo Growth
Yesterday I looked at the latest figures out of comScore that showed Google seeing its first drop in search share for nearly a year. My review of rating service figures continues today with NetRatings. They also show a Google drop, but far less than the comScore figures....
- What is
Google These Days?
Google is a search engine, but it's also one of the world's largest advertising companies. And many analysts are now calling it a media company, as well. So is Google still focused on its mission to organize the world's information and make it universally accessible? Danny Sullivan put that and other questions to Google CEO Eric Schmidt in his keynote conversation at the recent SES San Jose conference. And, as has become a tradition, Andrew Goodman was on hand to not only report on the dialogue but to add his own laser-like insights. Read on in today's SearchDay article, Google...
Philipp notes as does Ionut Alex that with the release of voicemail on Google Talk, you can now use that feature to play audio files over Google's network. Philipp describes a method of easily doing this. One thing to note, as a Mac user. This does not rendered on Apple's Safari web browser, even thought Google Video works fine....
AdSense Begins Running MTV & Viacom Video Ads for Select Publishers
After recently announcing a partnership between Google & Viacom, their new video ads have begun displaying for a small group of specially chosen publishers. The videos, which run clips from a variety of shows from Comedy Central, MTV, MTV2, The N, and Nickelodeon channels, are interspersed with ads, and publishers are paid on a CPM basis on how many of the ads are viewed by the user....
Addresses At Google & Yahoo Maps
Matt McGee posted an entry on a fairly new feature at Google Maps, that allows you to save locations for later use. He notes that Yahoo has had this feature for a while. In addition, the Google Blog has announced this feature earlier this month. I thought it would be useful to write a "how-to" save addresses at Google Maps and Yahoo Maps....
- How Much
Is Link Baiting Services Or Projects Worth?
Honestly, the purpose of this post is selfish, I want someone to come up with the value of a link baiting effort. I am looking for someone to tell me how much time, money and effort should be put towards a link baiting project. What is the minimum you need as an outcome of that link baiting effort to make the link baiting tactic a success? These are questions running through my head over the past couple days....
- How XSS
HTML Injection Might Let Others Put Links On Your Sites
SEOMoz has some excellent examples of government sites that are susceptible to cross site (XSS) html injection, something that can also happen to any site. Let me first do my best to explain what this means in layman terms (hope I get it right)....
LibreDigital Warehouse Competes With Google Book Search
Steve Bryant reports that "publishers fight back against Google," with their own book search service. The new service is named LibreDigital Warehouse and was announced by HarperCollins and LibreDigital the other day. This new service will give "publishers and booksellers the ability to deliver searchable book content on their own Web sites." The technology empowers publishers to define rules on a partner and book title level, defining which pages are viewable, which pages are not, and what percentage of the pages are available. They will begin offer about 200 HarperCollins titles and increase that to 10,000 titles or so. More...
Headlines & News From Elsewhere
- Sergey Brin's Unfortunate Google Result, InsideGoogle
- Google defends Net neutrality regulations, News.com
- Microsoft sues 'cybersquatters', Seattle Post-Intelligencer
- 10% Google Checkout Coupon For Back To School, InsideGoogle
- Going Beyond MarketLeap's Link Popularity Tool, SEOmoz
- A List of Active Google Domains and Directories, ResourceShelf
- More New Google Domain Registrations, ResourceShelf
- Google Scholar Adds “Related Search” Feature; Let's See All the Citations, 1000 Limit Remains, ResourceShelf
- SEO Advice: Writing Useful Articles That Readers Will Love, Matt Cutts
- Link Penalty Anxiety?, Eric Ward
- Greasemonkey script feeds all your searches through anonymizer, Boing Boing
- Google Scholar's Related Articles Feature, Google Blogoscoped
- 12 Different Types of Links and How To Get Them, Stuntdubl
- Determining Domain Link & Age Related Trust, SEO Book
- Another SEO for Firefox Update, SEO Book
- Marketing Reality Check: Blogs, Pods, RSS, AdAge
- Search Marketing Standard (Review), Google Blogoscoped
- Traffic Power Sucks.com Lawsuit Over, SEO Book
- Intellext Interview - Founder Jay Budzik and CEO Al Wasserberger, David Dalka
- Zooomr launches zoomable picture in picture feature, TechCrunch
- Matt Cutts Keyword Stuffing SEO, Dave Naylor
- Googdesk - Google smarter!, Phil Bradley
- YouTube: Home Page Video Ads, Sponsored Channels, PaidContent.org
- Winer Navigates RSS River Of News On Mobile Devices; Starts With NYT, BBC, PaidContent.org
- Google Gives MSN Search a Run for Their Irrelevancy, Threadwatch
- Salesforce.com buys into Google AdWords, News.com
- DMOZ editor charged $350 dollars to get 'reviewed', Threadwatch
- Publishers Fight Back Against Google with New Book Search Service, eWeek
- Google Begins Test of Viacom Video Ads, Google Watch
- From the Filthy Linking Rich to the Art of Link Bait, Threadwatch
- There's More Than One Way To Skin A Link, The Link Spiel
- Let's Scan: The First Contribution from Univ. of Pittsburgh to Open Content Alliance, ResourceShelf
- Google Developer Event Calendar, Google Blogoscoped
- Comcast Search, Powered by Google, GigaOM
- Planning Your Holiday SEM Campaign," Search Engine Guide
Meet Your Favorite Search Engine Watch Contributors
Many of SEW's leading expert contributors will be at ClickZ Live, the new online and digital marketing event kicking off in New York (March 31-April 3). Hear from the likes of: Thom Craver, Josh Braaten, Lisa Barone, Simon Heseltine, Josh McCoy, Lisa Raehsler, Greg Jarboe, Dan Cristo, Joseph Kerschbaum, John Gagnon, Eric Enge and more!