Today's search podcast covers whether Google is too dominant over businesses? Will Brazil close Google's offices there in a data dispute? Is Yahoo's coupon finder the coolest thing? The answer to these questions and more in this exciting episode of the Daily SearchCast! (Trixie sold separately. All Rights Reserved. Void where multilated by law).
Tune-in by listening to this MP3 file, listening via WebmasterRadio at 11:30am Eastern and repeated at 2pm Eastern Tuesday through Friday, via our Odeo channel or through iTunes via this link (or use alternative iTunes instructions explained here) or though our Yahoo Podcasts channel. Need more help tuning in live or finding the chat room? See the Daily SearchCast FAQ.
- Aug. 23,
2006 Search News Forecast: Mostly Sunny!
It's mellow. Techmeme's mellow, my feeds are mellow, the search news feels calm. The Google-Brazil thing is getting more chatter, and the Microsoft-Facebook deal's also getting chatter, and I'm sure some other items will come up. But I cautiously predict it will be mostly sunny in terms of search news....
Dominance Of Big & Small Companies
Fortune has a nice write up they named "How Google can make - or break - your company." Not only does this article go over how Google can break a small online retailer who depends on organic results, but also how they can break large firms like travel agencies, newspapers, realtors, advertising firms and software makers (even Microsoft). The article makes a good read if you have the time. If you have more time, also read Google Sees Content Deals As Key to Long-Term Growth at the Wall Street Journal, which explores more of Google's future and how you may...
Google Bitch #2: The Wispy Web Startup, Valleywag
Google Bitch #3: Publisher's Weakly, Valleywag
To Close Google Brazil's Offices Over Orkut Issues?
A post in our SEW Forums and a report from Xinhau says that Brazil's federal prosecution service is moving to close Google's operations in Brazil. So far, there is no other news about this that we've seen. An injunction is apparently being requested ordering the release of information from Orkut, with a threat for closure of Google's Sao Paulo office if they don't comply. Postscript From Danny: Reuters has a story up now here: Google refuses to hand over data to Brazilian authorities. It covers that prosecutors want permission to file a civil lawsuit against Google, with a $61 million...
Keynote Conversation, Part Two
Today's SearchDay article, CEO Schmidt: "Many People are Very Happy with Google Search", continues Andrew Goodman's coverage of Danny Sullivan's keynote conversation with Google's chief executive that began with yesterday's Google CEO Maps Missions, Stays on Message....
Partners With Microsoft In Ad Deal
The New York Times reports that Microsoft is to provide and sell banner ads and sponsored ads on FaceBook, a popular social networking site "aimed primarily at college students." The ads will be "graphical ad placements as well as automated text-based advertisements targeted to content, and over time, aggregate user behavior on an anonymous basis." The Facebook deal is for three years and is at a smaller scale to Google's MySpace deal....
- Facebook Does Ad Deal, But Not With Google, TechCrunch
Google & Yahoo Make Tiny Gains In July 2006
Today I look at figures from Hitwise, as part of my series on search engine rating figures that have recently been released and how to analyze them. For those just tuning in, on Monday, I covered comScore stats showing a Google decline in July 2006. On Tuesday, I talked about NetRatings also showing a decline, but a smaller one than comScore. The main point in both of those articles was to stress the need to look at data over a longer period of time than month-to-month and to examine figures from multiple services....
- Gmail In
Reuters reports that Google is releasing a localized Japanese-language version of Gmail in Japan today. I cannot find the URL to access it as of yet, but hopefully it will be announced shortly....
- Why Canadians are the Best SEOs, SEOmoz
- Say It Ain't So, Dave (But We Won't Believe You), Daggle
Releases Google Base API
The Google Code blog announced that Google Base now has an API. You can access the API's details at http://code.google.com/apis/base/. The API is like other APIs in that you can now program your own applications to interact and interface with Google Base. So with this API you can create new Google Base data, edit, delete existing data, and query for data items. This can come in handy for retailers or anyone who wants data to be found within Google Base....
Adds Coupon Shortcut, Making Finding Coupons Easy
Adam Viener of ReveNews.com discovered a Yahoo! Shortcut which gives searchers quick and easy access to coupon codes. Adam highlighted a search for kodak gallery coupon codes. Here are some other examples: circuit city coupon, vistaprint coupon, netflix coupon code, and dell coupon code. This is a great service for consumers who are spared the trouble of weeding through creatively written sponsored listings and pages of organic listings claiming to have the best coupons and then returning out of date deals. This is also a potential win for Yahoo! as affiliate revenue can add up pretty quickly....
NearbyNow Brings New 'Inventory' To Local Search
The "holy grail" of online shopping is local inventory information. Paradoxical as it may sound I say that because the overwhelming majority of transactions occur in local stores and that isn't going to change any time soon. Though e-commerce is growing fast, growing much faster is the influence of the Internet on offline transactions. Those Internet-influenced local transactions, worth more than $350 billion annually and climbing, typically start online in the form of price comparison shopping or product research....
- My Nintendo DS Lite Enters The British Airways Lost Property Hell, Daggle
Medica - The GPs Search Engine
Search Medica is a search engine that has been specifically designed for GPs (General Practitioners or Doctors) to use. Pulse, a UK weekly news magazine for doctors conducted research that seemed to suggest that doctors were unhappy with the results of the medical searches that they were running on traditional search engines. Consequently Search Medica has been produced in conjunction with doctors to provide them with a very specific and tailored search experience. It's still in beta testing at the moment, so has lots of requests for feedback. Although I've only taken a brief look at it (and I'm certainly...
To Party At Worldcon: Shiny!
Man. I wrote earlier of Google doing a recruitment and PR push at the Star Trek Convention last week. I joked about wishing I could go to that and this week's Worldcon. Today, Google writes that it will be at Worldcon, recruiting and throwing a party as well. And they semi-taunt me about going in the post. Have a great time, everyone who is going. It'll definitely be shiny....
Optimising Digital Marketing Campaigns with Search, Social and Analytics
At SES London (9-11 Feb) you'll get an overview of the latest tools, tips, and tactics in Paid, Owned, Earned, Integrated Media and Business Intelligence to streamline your marketing campaigns in 2015. Register by 31 October to take advantage of Early Bird Rates.