Reuters reports that the Dutch farmer dating site has lost their court case in Amsterdam. The judge ruled that the keywords "farm" and "date" were too general. When Farm Date's owner issued the complaint, they did so because ads come up for sex and pornographic sites, which they claim is "very damaging for Farmdate's reputation."
Search and traffic sourcing are both crucial to luring shoppers to your website. In this article, "2 Successful Holiday Strategies for Online Retail", you'll learn how to use a two-pronged approach for your holiday search campaigns that combine top keywords with the best referral sites. Data in this article comes from SimilarWeb.