The Wall Street Journal published an article five days ago named Hoping to Overtake Its Rivals, Yahoo Stocks Up on Academics (free article available at Yahoo Research). The article describes how Yahoo is trying to compete with competitors by hiring up all the smartest people out there. About a year ago Danny wrote about The Google Battle For Hiring Tech Talent and if you are a SEW subscriber you can see all of Yahoo's recent hires here. So for now, Yahoo's plan is to hire very bright "Economists and Search Gurus" to get any edge they can against Google and MSN.
The Original Search Marketing Event is Back!
SES Denver (Oct 16) offers an intense day of learning all the critical aspects of search engine optimization (SEO) and paid search advertising (PPC). The mission of SES remains the same as it did from the start - to help you master being found on search engines. Early Bird rates available through Sept 12. Register today!