Below, a recap of stories posted today to the Search Engine Watch Blog, along with other items we've spotted but not blogged separately:
From The SEW Blog...
Matt Cutts: Matt's Evil Twin Brother
Spotted via SEO Home, it appears someone launched an alter ego to Matt Cutts's blog at evilmattcutts.com. You got to admit, this is funny. The picture, the reworded blog posts, and the concept. One example blog post is named How to Verify Google Bot, then Kill and cook him. Who owns the site? Well, I know who owns the domain, http://whois.domaintools.com/evilmattcutts.com. Matt, what happened to your front tooth?...
Launches Salary Search Beta
Indeed, the job search engine, announced the launch of a Salary Search tool. It basically allows you to enter in a job title description and a location (optional) to find "objective" and "current" salaries for jobs offered based on your search. It pulls the data from "millions of current job listings." Below is a screen cast I performed on my computer while testing it out, you will need to boost up your speaker volume to hear it (sorry)....
Jet Travel Search Engine For Private Jet Flights
Can't afford your own private jet, like the 767 the Google cofounders own, but like the idea of flying privately? OneSky is a new search engine allowing you to book room on private jets between destinations within the United States. They tell me:...
Online Ad Spend: 37% Increase in '06 & Search Remains Hot
The Internet Advertising Bureau (IAB) in conjunction with PricewaterhouseCoopers (PwC) released online ad revenue figures for the first two quarters of 2006, showing a 37% increase year-over-year for the same period. The first half of 2006, revenues from online ads were $7.9 billion. Search counted for approximately 40 percent of those figures, at $3,164 million. Like in the past, they do not break out contextual ads from search ads....
Google put up a special birthday logo for themselves today, since today is Google's 8th birthday. Or is it? In last years post, we asked Didn't Google Just Have A Birthday? We quoted the When is Google's birthday? from Google's support page, which said back then;...
Talks On Its Approach To Content & Copyright
Our approach to content at the Official Google Blog has Google explaining to the world how it works with content owners and its desire to respect their rights. In terms of copyright, Google stresses that it generally sticks to what's known as fair use, though the post doesn't use those words. The idea is that it shows very short summaries of stories, pages, thumbnails of images but doesn't reprint this material, requiring people to clickthrough to the actual material from places like Google News....
Battelle Talks With Matt Cutts & Nofollow Attribute The Same As Meta Robots
John Battelle has a short interview with Google spam fighter Matt Cutts. The most interesting part I found was news that the W3C has added a meta nofollow tag to their page with paid links, which Matt seems to say is the same as the completely different nofollow attribute and thus something acceptable for to do by those selling links who fear the wrath of Google....
Cooking in Search Engine Labs
Many of the major search engines showcase the projects they are working on in their respective research labs. Want a peek behind the scenes? Read on in today's SearchDay article, Behind the Scenes in the Search Engine Labs....
Internet, 'Family 2.0' And The 43-Hour Day
Yahoo and OMD issued the findings from the latest round of their ongoing global research project in 16 contries that involves online surveys and in-person interviews. What they found is that through technology and multitasking families are cramming the equivalent of 43 hours of activity into a 24 hour day. They also found that the Internet (and mobile phones) are a significant part of the fabric of daily family life. There's a lot of interesting material in the findings. The top level data can be found in this release....
Headlines & News From Elsewhere
- Jumpcut Joins the Yahoo! Video Family, Yahoo Search Blog
- Google Talks Copyright, Turns Eight; Predicting Search Revenues; Evil Matt Cutts & More!, Daily SearchCast
- Record Videos in Google Earth, Google Operating System
- SEW/SEW-Owner Incisive Going Private, Daggle
- Googling for SQL Injections, Google Blogoscoped
- Ask.com Getting Noticed by SEOs, Search Engine Roundtable
- Microsoft to Broadcast Concerts In Bid to Expand Web-Ad Revenue, Wall Stree Journal
- Shopping.com's New Look, ComparisonEngines.com
- Emilio Estevez: 'I used to Google my name to see what came up - it hurt', The Guardian
- Podcast: Google.com Rankings Anywhere, Live.com Fixed, Yahoo! Ad Growth & More, Search Pulse
- Hack Day Preview and Notes, Jeremy Zawodny
- Yahoo! Management's Response to the Forced Vacation Backlash, Jeremy Zawodny
- Berkeley Releases Content to Google Video, ResearchBuzz
- SearchForVideo.com's Video Podcast Directory Back Online, ResourceShelf
- 11 Best Practices for URLs, SEOmoz.org
- Beyond Response: How Search Builds Brands, Search Views
- Google's Black Box Confounds Stock Analysts, Google Watch
- Try out the new weekly report view, Inside AdWords
The Original Search Marketing Event is Back!
SES Denver (Oct 16) offers an intense day of learning all the critical aspects of search engine optimization (SEO) and paid search advertising (PPC). The mission of SES remains the same as it did from the start - to help you master being found on search engines. Early Bird rates available through Sept 12. Register today!