Below, a recap of stories posted today to the Search Engine Watch Blog, along with other items we've spotted but not blogged separately:
From The SEW Blog...
Blog: Please Get Descriptive With Your Headlines!
A public rant, and I'm sorry -- but I've had it with the Official Google Blog having post headlines that give people no idea what the post is about. First some recent examples, then why this is bad in general....
Uberti, AOL's Top AIM Developer, Hired By Google
Steve Bryant reports that Justin Uberti, who has been with AOL for about 10 years and working on AIM for almost 9 years, has been hired by Google to work in the Kirkland, WA office. Justin posted this news on his old blog and announces the launch of his new blog at juberti.blogspot.com, where he has links to the Google Blog, Google Talk Blog and Google Video blog - which may be signs as to what he will be working on at Google....
Maharashtra Farmers Fight Government With Google Earth
IBN Live reports that Maharashtra farmers are using Google Earth to fight back against a government ruling that they would take 25,000 acres away from them to build a Maha Mumbai Special Economic Zone. The government told the farmers that "only a small portion of the earmarked land is fertile and that some parts of it is submerged by salty creek water." But Google Earth came to the rescue of the farmers, where they were able "to prove to the authorities that the land is fertile," said Arun Shivkar an SEZ activist. No wonder the Maharashtra state government in India...
To Set Up R&D Office In South Korea
The Associated Press reports that Google is setting up a research and development center in South Korea. The details of the size of the office were not disclosed. Robert A. Eustace, Google's senior vice president, said "South Korean government's strong encouragement persuaded the company to make the investment." DNS India adds that Google also has research centers in Britain, Israel, Norway, Japan, Switzerland, India, Russia and the Americas....
Issues Notice To Google For Allegedly Spreading Hate In India Via Orkut
The Times of India reports that Google is in hot water over Orkut once again, this time for allegedly spreading hatred for India. The article says, "The Aurangabad bench of Bombay High Court has directed the Maharashtra government to issue notice to Google for the alleged spread of hatred about India by its social network service Orkut." The problem is over a "We Hate India" community in Orkut that posted a picture a burning Indian flag....
Time Capsule Project Launched
Yahoo has created the Yahoo Time Capsule, what it calls the "first-ever electronic anthropology project" to document human life in 2006. You have about 29 more days to contribute to the time capsule, until November 8th, to be exact....
Up Search Engine Instant Answers
The major search services have all be increasing their efforts to deliver focused "answers" to many types of queries. They each take a different approach to this process, with names such as Ask's Smart Answers, Yahoo's Shortcuts, Google's Onebox results and Microsoft's Instant Answers. In today's SearchDay article, A Closer Look at Ask's Smart Answers, SEW correspondent Brian A. Smith kicks off a four-part series that takes an in-depth look at each of these programs, illustrating the unique approaches offered by the major search engines....
Recapping Coverage Of Google's Acquisition Of YouTube
I don't have a ton to say about the Google acquisition of YouTube. That's because to me, it's more an eyeball landgrab than a search development. There's no doubt people search for video on YouTube, and getting the leading property will help Google. But the searching isn't the deep dive video search involving transcripts linked to video clips or other technological advances you might think Google would want in a more in a true search deal. This, to me, is basically YouTube as a hot property that Google hasn't been able to replicate with its own Google Video....
Headlines & News From Elsewhere
- Please Register for ClickZ's E-mail Conference!, ClickZ
- YouTube's New Deep Pockets, BusinessWeek
- Google and YouTube: Ten Questions Left Unanswered, Google Watch
- Could Google Face YouTube Lawsuits?, Marketing Pilgrim
- The Acquisition Price Guide, Google Blogoscoped
- Blinkx.tv Launches New Look, Video Features, Marketing Pilgrim
- Beta Testing SoapBox on MSN, Bill Gates Sultan of Software, ShandyKing
- Google Looking At Facebook?, Threadwatch
- Podcast: Google To Buy YouTube; Farmers Using Google Earth; Instant Answers On Ask & More!, Daily SearchCast
- HitTail Rocks!, InsideGoogle
- Ask Columbus Day Background, InsideGoogle
- Earning Money With ChaCha, Google Blogoscoped
- Update: RSS Smart Answers are now available on international Ask.com sites, The Ask.com Blog
- Google clears hurdle for child care center in Mtn. View, MercuryNews.com
- Microsoft Begins Testing Content Ads Beta, Search Engine Roundtable
- 56 Forgotten Google Pages, Search Engine Roundtable
- Smarter searching: liberating information from the Internet - Google's personal search services, Currybetdotnet
- Rentometer, O'Reilly Radar
- Yahoo! grant draws scrutiny, The Stanford Daily
- Search Engines Accused of Being Soft on Scammers, Information Week
- Redesigned and Enhanced Exalead Now Out of Beta, We Think, ResourceShelf
- Multiple Sitemaps in the same directory, Google's Webmaster Central Blog
- Greetings, Earthlings!, Official Google Blog
- The SEO Myth, Bruce Clay Blog
- Business.com Launches Work.com, Traffick
- Inside Macs at Google, Official Google Blog
- Google in Close to Home Cartoon, Google Blogoscoped
Optimising Digital Marketing Campaigns with Search, Social and Analytics
At SES London (9-11 Feb) you'll get an overview of the latest tools, tips, and tactics in Paid, Owned, Earned, Integrated Media and Business Intelligence to streamline your marketing campaigns in 2015. Register by 31 October to take advantage of Early Bird Rates.