For those publishers that do a lot of testing and tracking to increase Google AdSense earnings, you will be happy to know you can now track up to five different channels on a single ad unit. You will need to generate new AdSense code in your control panel to begin tracking more channels. The full scoop on the Inside AdSense blog.
Search and traffic sourcing are both crucial to luring shoppers to your website. In this article, "2 Successful Holiday Strategies for Online Retail", you'll learn how to use a two-pronged approach for your holiday search campaigns that combine top keywords with the best referral sites. Data in this article comes from SimilarWeb.