If you have yet to go to a Search Engine Strategies conference, the Google AdSense team will let you see it in action with a video they just released. While the focus of the video is publisher testimonials (I was one of those interviewed), you also get a nice peek at the conference as well, including how jam packed the keynote was when Danny Sullivan talked with Google's CEO Eric Schmidt. You can view the video here.
Know your Ambiguous Customer: Effective Multi-Channel Tracking
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