Over the past few days, everyone was talking about Google Checkout is offering free transactions throughout the remainder of the year. The LA Times reports that this move is to compete with PayPal by encouraging PayPal merchants to give Google Checkout a try. They also have Eric Schmidt saying that the purpose behind Google Checkout is to "generate commissions and encourage more merchants to buy ads." I believe so far, many merchants are not quick to adopt Google Checkout.
The Original Search Marketing Event is Back!
SES Denver (Oct 16) offers an intense day of learning all the critical aspects of search engine optimization (SEO) and paid search advertising (PPC). The mission of SES remains the same as it did from the start - to help you master being found on search engines. Register today!