Over the past few days, everyone was talking about Google Checkout is offering free transactions throughout the remainder of the year. The LA Times reports that this move is to compete with PayPal by encouraging PayPal merchants to give Google Checkout a try. They also have Eric Schmidt saying that the purpose behind Google Checkout is to "generate commissions and encourage more merchants to buy ads." I believe so far, many merchants are not quick to adopt Google Checkout.
Twitter Canada MD Kirstine Stewart to Keynote Toronto
ClickZ Live Toronto (May 14-16) is a new event addressing the rapidly changing landscape that digital marketers face. The agenda focuses on customer engagement and attaining maximum ROI through online marketing efforts across paid, owned & earned media. Register now and save!*
*Early Bird Rates expire April 17.