The Live Search Blog described how you can verify if the MSNBot you see crawling your site, is truly the MSNBot from Microsoft or some rogue spider trying to steal your content. Microsoft has added a way to look up the reverse DNS information for the IP of the bot and described what you should see, to ensure that it is the official MSNBot, if it is not, then you may want to block it or report it to Microsoft. A step by step guide is at the Live Search Blog.
What about Googlebot? We covered that here.
What's New for 2015?
You spoke, we listened! ClickZ Live New York (Mar 30-Apr 1) is back with a brand new streamlined agenda. Don't miss the latest digital marketing tips, tricks and tools that will make you re-think your strategy and revolutionize your marketing campaigns. Super Saver Rates are available now. Register today!