Yahoo Acquires MyBlogLog
Yahoo today confirmed the persistent rumors that it would acquire MyBlogLog.
According to Forbes, the deal was worth about $10 million.
MyBlogLog is a tool that allows bloggers to put faces to their community. ” If blogging was originally about building a community and having a conversation with people in that community, then MyBlogLog provides the missing link that makes those connections more real,” wrote Chad Dickerson, senior director of the Yahoo Developer Network, on Yahoo’s Yodel Anecdotal blog.
The move fits Yahoo’s increasing focus on using social media as a differentiator, including recent acquisitions of Flickr, del.icio.us and Upcoming.
“Taken together, these vibrant web communities continue to provide Yahoo with a deeper understanding of communities and user activity that reach beyond the Yahoo network,” Dickerson said.
MyBlogLog’s 5-person team, including CEO Scott Rafer (former Feedster CEO) and founders Eric Marcoullier and Todd Sampson, will join the Yahoo Developer Network group.
More about:
The Merkle B2B 2023 Superpowers Index outlines what drives competitive advantage within the business culture and subcultures that are critical to success. It is the indispensable guide for B2B marketers to deliver world-class experiences and keep pace with the dynamic environment. Download Now
The ClicData survey found that various challenges exist that prevent organizations from achieving such gains. These challenges included inaccessible data formats and limited flexibility in displaying data in dashboards. Download Now
The need for fraud prevention in the digital world is critical now more than ever. Why? Thinking about your own behavior, consider how you complete transactions and how this has changed over the last 5 years. Download Now
The need for fraud prevention in the digital world is critical now more than ever. Why? Thinking about your own behavior, consider how you complete transactions and how this has changed over the last 5 years. Download Now