In a press release issued today, PR Newswire and Technorati announced that readers of PR Newswire's press releases can track reactions from bloggers directly from announcements via press releases. Press releases distributed through PR Newswire will now include a Technorati button linking readers to a search result page hosted by Technorati that will display a list of blogs discussing and linking to the news release, as well as relevant excerpts from those blogs. Once on the search result page, the reader can set up an automatic watch list on Technorati to notify them when any new blog posts are published.
Optimising Digital Marketing Campaigns with Search, Social and Analytics
At SES London (9-11 Feb) you'll get an overview of the latest tools, tips, and tactics in Paid, Owned, Earned, Integrated Media and Business Intelligence to streamline your marketing campaigns in 2015. Register by 31 October to take advantage of Early Bird Rates.