A selection of stories posted to the Search Engine Watch Blog, along with today’s search-related headlines from around the Web:
From the SEW Blog:
Former About.com Boss Heads to IAC
Former About.com and AllBusiness.com CEO Peter Horan has been named CEO of IAC Media & Advertising, overseeing Ask.com, Citysearch, consumer applications and portals, and the ad sales group.
Wired Writes Yahoo’s Eulogy
Wired has penned a 3,200-word eulogy to Yahoo, chronicling Yahoo CEO Terry Semel’s refusal to buy Google for $5 billion in 2002 (about the value of Yahoo itself at the time); the difficulties in integrating Yahoo’s directory, Inktomi’s search engine, and Overture search ad system; and the delays of Panama.
What Are SEO Best Practices?
Best practices for search engine optimization are constantly evolving, and are starting to look more like conventional business plans. Following best practices can greatly contribute to the success or failure of your SEO efforts.
SEMPO Brings State of Search Marketing Survey to Europe
For the first time, SEMPO is fielding a European version of its “State of the Search Marketing Industry” survey. It’s designed to estimate the size of European corporate spending on search engine marketing activities and to document key SEM trends in Europe.
Miva InLine Ads Now Self-Serve
Pay-per-click ad network Miva is consolidating its search ads, contextual text ads and in-line text ads under a single management console, dubbed Miva Monetization Center (MC).
Jimmy Wales Discusses Search Wikia on MarketWatch
Wikipedia founder Jimmy Wales went face to face with Bambi Francisco on today’s MarketWatch, and shared more about the concept of Search Wikia, a new social search engine designed to combine algorithmic results with user voting and contribution features.
The Merkle B2B 2023 Superpowers Index outlines what drives competitive advantage within the business culture and subcultures that are critical to success. It is the indispensable guide for B2B marketers to deliver world-class experiences and keep pace with the dynamic environment.
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The ClicData survey found that various challenges exist that prevent organizations from achieving such gains. These challenges included inaccessible data formats and limited flexibility in displaying data in dashboards.
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The need for fraud prevention in the digital world is critical now more than ever. Why? Thinking about
your own behavior, consider how you complete transactions and how this has changed over the last 5
years.
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The need for fraud prevention in the digital world is critical now more than ever. Why? Thinking about
your own behavior, consider how you complete transactions and how this has changed over the last 5
years.
Download Now