IndustrySearch Headlines & Links: Jan. 19, 2007

Search Headlines & Links: Jan. 19, 2007

A selection of stories posted to the Search Engine Watch Blog, along with search-related headlines from around the Web:

From the SEW Blog:

  • Google Courts Book Publishers, Librarians
    Google held an all-day love-fest for book publishers at the New York Public Library, complete with an all-star cast of Web luminaries.
  • Are You Undervaluing Traffic?
    Many marketers aren’t able to quantify the value of online traffic. The problem isn’t that online traffic costs are increasing, it’s that they cost so little to begin with.
  • The Sweet Smell of Search?
    The concept of “search scent” illustrates that humans forage for information on the Internet in much the same way animals follow scent and visual cues to find food.

Headlines & News from Elsewhere:

Resources

The 2023 B2B Superpowers Index

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Data Analytics in Marketing

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The Third-Party Data Deprecation Playbook

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Utilizing Email To Stop Fraud-eCommerce Client Fraud Case Study

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