It seems many brand advertisers are not happy with Google's attempts to appease them. According to ClickZ, Google's outreach to brand advertisers -- expansion into radio and print, its acquisition of YouTube , its new display and video ad formats , and the move to its opulent offices in Manhattan -- are being resisted by Madison Avenue brands for a simple reason: Google insists on trafficking and reporting all the ads itself.
The Original Search Marketing Event is Back!
SES Denver (Oct 16) offers an intense day of learning all the critical aspects of search engine optimization (SEO) and paid search advertising (PPC). The mission of SES remains the same as it did from the start - to help you master being found on search engines. Register today!