ComScore Networks has teamed up with John Battelle's Federated Media (FM) Publishing for a research and development initiative to come up with a way to measure audiences of blogs and community-driven sites. As part of the research, comScore will build a database using a customized weighting and projection system, which is intended to more accurately measure audience size and demographics that have previously been available from comScore only for larger sites.
What's New for 2015?
You spoke, we listened! ClickZ Live New York (Mar 30-Apr 1) is back with a brand new streamlined agenda. Don't miss the latest digital marketing tips, tricks and tools that will make you re-think your strategy and revolutionize your marketing campaigns. Super Saver Rates are available now. Register today!