Rob Kerry, aka evilgreenmonkey, has put together a guide for newbies to search industry events. "The Search Conference Groupie" details the eight categories of attendees:
- The Celebrity
- The Wannabe Celebrity
- The Breadwinner
- The Wanker
- The Suit
- The Traditionalist
- The Newbie
- The Search Conference Groupie
This is a must-read for anyone who's heading to their first search industry event, and rather amusing for anyone who's been around to see these various characters. So if you're on your way to SES London next week, or plan on attending another conference soon, give it a read and see where you fit in.
At SES London (9-11 Feb) you'll get an overview of the latest tools, tips, and tactics in Paid, Owned, Earned, Integrated Media and Business Intelligence to streamline your marketing campaigns in 2015. Register by 31 October to take advantage of Early Bird Rates.