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Yahoo, United Online Renew Contracts

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Yahoo and United Online announced they have extended their contract today. Yahoo will provide sponsored search and web search results for NetZero, Juno and BlueLight (United Online properties).

The joint press release stated:


"United Online has been a trusted partner for many years and provides a highly engaged user base providing an excellent source of quality traffic for our advertisers," said Sue Decker, executive vice president, head of Advertiser and Publisher Group and acting chief financial officer, Yahoo!, Inc. "Extending this relationship is a testament to Yahoo! and United Online's shared commitment to offering the best online experience to users and advertisers worldwide."

"Being able to conduct a search and receive meaningful results is extremely important to our users," said Mark R. Goldston, chairman and chief executive officer of United Online. "After exploring several options, we decided that Yahoo's new search marketing system was the best platform for us to provide our ISP users with enhanced, even more relevant search capabilities. We strive to provide our NetZero, Juno and Bluelight members with a high-quality experience and we are confident that this agreement with Yahoo! has helped us to achieve that goal."


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