Google recently announced an extension to its Ajax API to include an Ajax Feed API. I spoke with technical director Mark Lucovsky about the Ajax Feed API to learn what it was about, and what it means for web masters.
The very cool thing about this API is that it enables you to easily access RSS and Atom feeds, and create mashups of the feeds. While this is something that you can do on your own any way, doing it on your own can be difficult, and Google does a lot of the heavy lifting to make this task easier. For example, it's one thing to find out how to read someone's RSS feed, and it's another to deal with a whole variety of feeds running on different versions of the feed standards.
Know your Ambiguous Customer: Effective Multi-Channel Tracking
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