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The End of SEO, or a New Beginning?

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At SES Toronto this week, Google's Universal Search, personalization, and the death of SEO were among the hot topics discussed. In her ClickZ column today, "Search Works Harder, So Must Search Marketers," Rebecca Lieb offers some highlights from the show.

For other coverage of SES Toronto, check out:

Save up to $400! Register now for SES New York 2012, the Leading Search & Social Marketing Event, taking place March 19-23. Google's Digital Marketing Evangelist Avinash Kaushik will keynote. Hurry, pre-agenda rate expires March 2!
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