SEO News
Search

WSJ's Mossberg Likes Ask3D

newcomb-kevin
by , Comments

Wall Street Journal columnist and All Things Digital organizer Walt Mossberg compared Google's Universal Search with Ask.com's Ask3D, and found Ask3D to be a better way of presenting search results. In Ask.com Takes Lead In Designing Display Of Search Results, Mossberg writes:

Now, Google and Ask each have rolled out new ways of presenting search results. Google's approach, which it calls “universal search,” is a modest thing, a first step in what it says will be a long effort to break down barriers between different types of information a user may be seeking, such as Web links, images and news.

But Ask's new system, called “Ask3D,” is a much bolder and better advance in unifying different kinds of results and presenting them in a more effective manner. It shows, once again, that Ask places a higher priority than its competitors do on making search results easy to navigate and use.

Ask.com is currently trying to become a legitimate contender in search, with a new ad campaign and new features like Ask3D. A favorable review from Mossberg can help spread the word to the masses, but it will take much more than that to get users to change their behavior.


The Original Search Marketing Event is Back!
SES DenverSES Denver (Oct 16) offers an intense day of learning all the critical aspects of search engine optimization (SEO) and paid search advertising (PPC). The mission of SES remains the same as it did from the start - to help you master being found on search engines. Register today!

Recommend this story

comments powered by Disqus