The ACCC (Australian Competition and Consumer Commission) is taking Google, as well as Trading Post Australia, to court over misleading and deceptive advertising, according to the press release on the Australian government agency's website.
Google Inc, Google Ireland and Google Australia have all been named in the suit.
"The ACCC understands that it is the first regulatory body to seek legal clarification of Google's conduct from a trade practices perspective," the press release states.
The Original Search Marketing Event is Back!
SES Denver (Oct 16) offers an intense day of learning all the critical aspects of search engine optimization (SEO) and paid search advertising (PPC). The mission of SES remains the same as it did from the start - to help you master being found on search engines. Register today!