The ACCC (Australian Competition and Consumer Commission) is taking Google, as well as Trading Post Australia, to court over misleading and deceptive advertising, according to the press release on the Australian government agency's website.
Google Inc, Google Ireland and Google Australia have all been named in the suit.
"The ACCC understands that it is the first regulatory body to seek legal clarification of Google's conduct from a trade practices perspective," the press release states.
Meet Your Favorite Search Engine Watch Contributors
Many of SEW's leading expert contributors will be at ClickZ Live, the new online and digital marketing event kicking off in New York (March 31-April 3). Hear from the likes of: Thom Craver, Josh Braaten, Lisa Barone, Simon Heseltine, Josh McCoy, Lisa Raehsler, Greg Jarboe, Dan Cristo, Joseph Kerschbaum, John Gagnon, Eric Enge and more!