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SEW Blog Ranks #3 in AdAge Power 150

newcomb-kevin
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AdAge Power 150Allow me to toot our horn for a moment.

Search Engine Watch has been ranked #3 in the AdAge Power 150, a ranking of the top English-language media and marketing blogs in the world.

I'm very proud of the work that we've done this year. Our team of bloggers has done a great job of consistently churning out top-quality work. Thanks to all of you, and congratulations.

The list uses objective data from Google; Bloglines and Technorati, as well as subjective "Todd Points" from marketing executive and blogger, Todd Andrlik. Each blog can get up to 15 Todd Points (we got 11), which Andrik gives for sites with frequent, relevant, creative and high-quality content. The use of audio, video and graphics is also heavily weighted in the Todd Points.

OK, so the Google data is toolbar Page Rank, which many would argue is not exactly "data" as much as an "estimate." But counting Bloglines subscribers and Technorati links has some comparative value, at least.

With an overall score of 69, we came in just behind Micro Persuasion, also with 69, and Seth Godin, with 70 points. Just behind SEW with 68 points were Online Marketing Blog, Pronet Advertising, and Search Engine Land.

It seems search marketing blogs are kicking some butt compared with more general marketing blogs, but that's no surprise, given the high quality of blogs in our space. Other search blogs on the list include Marketing Pilgrim (#8), SEOmoz Blog (#13), and Search Engine Guide (#31). Our sister site ClickZ made the list at #46.

Congratulations to all the blogs on the list.


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