Since Chris Boggs has moved on from a big agency to a small one, he's passing off his column to a former colleague. In today's Outsourced column, "Got IT? Optimized Code + Crawlability ≠ SEO," Avenue A | Razorfish VP of SEO William Flaiz debunks the common IT myth that SEO is all about making a site crawlable, and the thought of bringing an SEO partner into the mix is just a waste of time and money.
Introducing... ClickZ Live!
SES Conference & Expo has merged with ClickZ to bring you ClickZ Live! The new global conference series takes on the identity of the industry's premier digital marketing publication, ClickZ.com, and kicks off March 31-April 3 in New York City. Join the industry's leading tech-advertisers in the advertising capital of the world! Find out more ››
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